Deal Sheet: 2026 RAV4 Limited AWD

Vista Toyota · Casper, WY · VIN: JTM6CRAV3T129CC09

Negotiation Guide

Opening Offer

$46,760

Fair Price

$48,260

Walk Away Above

$48,037

• Recent buyers paid ~$446 above MSRP

Price Breakdown

Est. Dealer Cost$42,554

Est. Invoice$43,511

Holdback (est.)$956

MSRP (Sticker)$47,814

Dealer Add-Ons (DIA)+$599

Asking Price$48,413

Markup+$599

Markup includes $599 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$5,859

Percentile79% of inventory is priced lower

Days on Lot5 days

What Others Paid (Last 30 Days)

Cars Sold3204

Avg Markup+$446

Median Markup$0

Best Deal-$2,300

Worst Deal+$16,142

% Sold Below MSRP55%

Avg Days to Sell21 days

Dealer Profile

Inventory139 vehicles

Avg Markup (All Models)-$1,242

Avg Markup (RAV4)+$449

% Below MSRP76%

Avg Days to Sell35 days

Avg Sold Markup-$1,097

Price History

Jul 18, 2026$47,814 → $48,413(+$599)

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