Deal Sheet: 2026 GX 550 OVERTRAIL+ 4wd

Nalley Lexus-Smyrna · Smyrna, GA · VIN: JTJTBCDX0T5090724

Negotiation Guide

Opening Offer

$87,345

Fair Price

$88,845

Walk Away Above

$88,402

• Recent buyers paid ~$887 above MSRP

Price Breakdown

Est. Dealer Cost$78,283

Est. Invoice$80,042

Holdback (est.)$1,759

MSRP (Sticker)$87,958

Asking Price$89,056

Markup+$1,098

Est. Dealer Margin on This Car$10,773

Percentile80% of inventory is priced lower

Days on Lot17 days

What Others Paid (Last 30 Days)

Cars Sold180

Avg Markup+$887

Median Markup$0

Best Deal-$100

Worst Deal+$10,075

% Sold Below MSRP59%

Avg Days to Sell17 days

Dealer Profile

Inventory364 vehicles

Avg Markup (All Models)-$2,195

Avg Markup (GX)+$275

% Below MSRP83%

Avg Days to Sell26 days

Avg Sold Markup-$121

Price History

Jul 7, 2026$87,958 → $89,056(+$1,098)

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