Deal Sheet: 2026 4Runner SR5 PT4WD

Toyota of New Orleans · New Orleans, LA · VIN: JTEVA5BRXT5138658

Negotiation Guide

Opening Offer

$49,952

Fair Price

$51,452

Walk Away Above

$51,513

• Recent buyers paid ~$121 below MSRP

Price Breakdown

Est. Dealer Cost$45,900

Est. Invoice$46,931

Holdback (est.)$1,031

MSRP (Sticker)$51,573

Asking Price$51,573

Markup$0

Est. Dealer Margin on This Car$5,673

Percentile68% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold3545

Avg Markup-$121

Median Markup$0

Best Deal-$4,895

Worst Deal+$23,142

% Sold Below MSRP68%

Avg Days to Sell27 days

Dealer Profile

Inventory114 vehicles

Avg Markup (All Models)-$1,310

Avg Markup (4Runner)+$54

% Below MSRP99%

Avg Days to Sell22 days

Avg Sold Markup-$1,035

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