Deal Sheet: 2026 4Runner TRD Sport Premium PT4WD

Stevinson Toyota West · Lakewood, CO · VIN: JTEVA5BR9T5147352

Negotiation Guide

Opening Offer

$57,788

Fair Price

$59,288

Walk Away Above

$59,488

• Recent buyers paid ~$400 below MSRP

Price Breakdown

Est. Dealer Cost$53,122

Est. Invoice$54,316

Holdback$1,194

MSRP (Sticker)$59,688

Asking Price$59,688

Markup$0

Dealer Margin on This Car$6,566

Percentile70% of inventory is priced lower

Days on Lot3 days

What Others Paid (Last 30 Days)

Cars Sold1549

Avg Markup-$400

Median Markup$0

Best Deal-$6,116

Worst Deal+$14,019

% Sold Below MSRP73%

Avg Days to Sell37 days

Dealer Profile

Inventory247 vehicles

Avg Markup (All Models)+$668

Avg Markup (4Runner)+$579

% Below MSRP17%

Avg Days to Sell40 days

Avg Sold Markup+$793

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