Deal Sheet: 2026 4Runner SR5 PT4WD

Atlanta Toyota · Duluth, GA · VIN: JTEVA5BR8T5149996

This Is Already a Great Deal

Opening Offer

$47,451

Asking Price

$48,919

Max Price

$48,919

• Recent buyers paid ~$114 below MSRP
• Asking price is already $7 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$43,646

Est. Invoice$44,626

Holdback (est.)$981

MSRP (Sticker)$49,040

Dealer Add-Ons (DIA)+$595

Asking Price$48,919

Markup-$121

Est. Dealer Margin on This Car$5,273

Percentile23% of inventory is priced lower

Days on Lot6 days

What Others Paid (Last 30 Days)

Cars Sold3446

Avg Markup-$114

Median Markup$0

Best Deal-$4,895

Worst Deal+$23,142

% Sold Below MSRP68%

Avg Days to Sell27 days

Dealer Profile

Inventory413 vehicles

Avg Markup (All Models)-$143

Avg Markup (4Runner)-$620

% Below MSRP54%

Avg Days to Sell21 days

Avg Sold Markup+$824

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