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Deal Sheet: 2026 4Runner SR5 PT4WD

Kendall Toyota of Fairbanks · Fairbanks, AK · VIN: JTEVA5BR7T5137953

Negotiation Guide

Opening Offer
$46,317
Fair Price
$47,817
Walk Away Above
$47,878
  • Recent buyers paid ~$121 below MSRP
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$42,665
Est. Invoice$43,624
Holdback (est.)$959
MSRP (Sticker)$47,938
Dealer Add-Ons (DIA)+$695
Asking Price$48,932
Markup+$994

Markup includes $695 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$6,267
Percentile90% of inventory is priced lower
Days on Lot27 days

What Others Paid (Last 30 Days)

Cars Sold3545
Avg Markup-$121
Median Markup$0
Best Deal-$4,895
Worst Deal+$23,142
% Sold Below MSRP68%
Avg Days to Sell27 days

Dealer Profile

Inventory77 vehicles
Avg Markup (All Models)+$847
Avg Markup (4Runner)+$982
% Below MSRP13%
Avg Days to Sell52 days
Avg Sold Markup+$648

Price History

Jun 27, 2026$48,633$47,938(-$695)
Jun 28, 2026$47,938$48,932(+$994)