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Deal Sheet: 2026 4Runner TRD Sport Premium PT4WD
Sunny King Toyota · Anniston, AL · VIN: JTEVA5BR5T5139295
Negotiation Guide
Opening Offer
$57,635
Fair Price
$59,135
Walk Away Above
$59,323
- • Recent buyers paid ~$376 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$52,965
Est. Invoice$54,155
Holdback (est.)$1,190
MSRP (Sticker)$59,511
Asking Price$59,511
Markup$0
Est. Dealer Margin on This Car$6,546
Percentile69% of inventory is priced lower
Days on Lot11 days
What Others Paid (Last 30 Days)
Cars Sold1513
Avg Markup-$376
Median Markup$0
Best Deal-$6,116
Worst Deal+$14,019
% Sold Below MSRP72%
Avg Days to Sell36 days
Dealer Profile
Inventory119 vehicles
Avg Markup (All Models)-$23
Avg Markup (4Runner)$0
% Below MSRP99%
Avg Days to Sell23 days
Avg Sold Markup+$41
Price History
Jun 21, 2026$61,716 → $59,511(-$2,205)
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