Deal Sheet: 2026 4Runner TRD Sport PT4WD

David Wilson's Toyota of Las Vegas · Las Vegas, NV · VIN: JTEVA5BR4T5138512

Negotiation Guide

Opening Offer

$52,791

Fair Price

$54,291

Walk Away Above

$54,424

• Recent buyers paid ~$266 below MSRP

Price Breakdown

Est. Dealer Cost$48,556

Est. Invoice$49,647

Holdback$1,091

MSRP (Sticker)$54,557

Dealer Add-Ons (DIA)+$1,995

Asking Price$55,056

Markup+$499

Dealer Margin on This Car$6,500

Percentile84% of inventory is priced lower

Days on Lot10 days

What Others Paid (Last 30 Days)

Cars Sold413

Avg Markup-$266

Median Markup$0

Best Deal-$3,751

Worst Deal+$9,995

% Sold Below MSRP74%

Avg Days to Sell32 days

Dealer Profile

Inventory420 vehicles

Avg Markup (All Models)-$448

Avg Markup (4Runner)+$139

% Below MSRP52%

Avg Days to Sell24 days

Avg Sold Markup-$128

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