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Deal Sheet: 2026 4Runner SR5 PT4WD

Billion Toyota · Sioux Falls, SD · VIN: JTEVA5BR4T129DA98

Negotiation Guide

Opening Offer
$44,299
Fair Price
$45,799
Walk Away Above
$45,856
  • Recent buyers paid ~$114 below MSRP
  • Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$40,863
Est. Invoice$41,781
Holdback (est.)$918
MSRP (Sticker)$45,913
Dealer Add-Ons (DIA)+$399
Asking Price$46,561
Markup+$648

Markup includes $399 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →

Est. Dealer Margin on This Car$5,698
Percentile84% of inventory is priced lower
Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold3446
Avg Markup-$114
Median Markup$0
Best Deal-$4,895
Worst Deal+$23,142
% Sold Below MSRP68%
Avg Days to Sell27 days

Dealer Profile

Inventory206 vehicles
Avg Markup (All Models)+$299
Avg Markup (4Runner)+$648
% Below MSRP11%
Avg Days to Sell32 days
Avg Sold Markup+$103

Price History

Jul 19, 2026$47,361$46,561(-$800)