Deal Sheet: 2026 4Runner TRD Sport PT4WD

Emerson Toyota · Auburn, ME · VIN: JTEVA5BR2T5141425

Negotiation Guide

Opening Offer

$53,208

Fair Price

$54,708

Walk Away Above

$54,853

• Recent buyers paid ~$290 below MSRP

Price Breakdown

Est. Dealer Cost$48,948

Est. Invoice$50,048

Holdback (est.)$1,100

MSRP (Sticker)$54,998

Asking Price$55,597

Markup+$599

Est. Dealer Margin on This Car$6,649

Percentile86% of inventory is priced lower

Days on Lot42 days

What Others Paid (Last 30 Days)

Cars Sold383

Avg Markup-$290

Median Markup$0

Best Deal-$3,729

Worst Deal+$9,214

% Sold Below MSRP70%

Avg Days to Sell32 days

Dealer Profile

Inventory206 vehicles

Avg Markup (All Models)+$489

Avg Markup (4Runner)+$599

% Below MSRP4%

Avg Days to Sell34 days

Avg Sold Markup+$298

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