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Deal Sheet: 2026 4Runner TRD Sport Premium PT4WD
I-95 Toyota of Brunswick · Brunswick, GA · VIN: JTEVA5BR0T5119388
Negotiation Guide
Opening Offer
$60,685
Fair Price
$62,185
Walk Away Above
$62,725
- • Recent buyers paid ~$376 below MSRP
- • Sitting 76 days (avg 36) — extra leverage
- • Price already dropped 3 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$56,305
Est. Invoice$57,570
Holdback (est.)$1,265
MSRP (Sticker)$63,264
Asking Price$62,264
Markup-$1,000
Est. Dealer Margin on This Car$5,959
Percentile19% of inventory is priced lower
Days on Lot76 days
What Others Paid (Last 30 Days)
Cars Sold1513
Avg Markup-$376
Median Markup$0
Best Deal-$6,116
Worst Deal+$14,019
% Sold Below MSRP72%
Avg Days to Sell36 days
Dealer Profile
Inventory95 vehicles
Avg Markup (All Models)-$687
Avg Markup (4Runner)-$893
% Below MSRP100%
Avg Days to Sell24 days
Avg Sold Markup-$474
Price History
Apr 17, 2026$61,828 → $62,969(+$1,141)
May 1, 2026$62,969 → $63,169(+$200)
May 5, 2026$63,169 → $63,264(+$95)
May 6, 2026$63,264 → $62,764(-$500)
May 7, 2026$62,764 → $63,264(+$500)
May 8, 2026$63,264 → $62,764(-$500)
Jun 30, 2026$62,764 → $62,264(-$500)
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