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Deal Sheet: 2026 Prius XLE FWD

Toyota of Santa Barbara · Goleta, CA · VIN: JTDACAAU3T3082828

This Is Already a Great Deal

Opening Offer
$34,134
Asking Price
$35,190
Max Price
$35,190
  • Recent buyers paid ~$259 below MSRP
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $1,219 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$32,635
Est. Invoice$33,368
Holdback$733
MSRP (Sticker)$36,668
Asking Price$35,190
Markup-$1,478
Dealer Margin on This Car$2,555
Percentile9% of inventory is priced lower
Days on Lot32 days

What Others Paid (Last 30 Days)

Cars Sold545
Avg Markup-$259
Median Markup$0
Best Deal-$2,470
Worst Deal+$4,995
% Sold Below MSRP73%
Avg Days to Sell25 days

Dealer Profile

Inventory174 vehicles
Avg Markup (All Models)-$21
Avg Markup (Prius)-$603
% Below MSRP6%
Avg Days to Sell33 days
Avg Sold Markup-$324

Price History

Jun 30, 2026$36,753$35,190(-$1,563)