Negotiation Guide
Opening Offer
$37,355
Fair Price
$38,855
Walk Away Above
$40,318
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$38,020
Est. Invoice$38,855
Holdback$836
MSRP (Sticker)$41,780
Asking Price$39,066
Markup-$2,714
Dealer Margin on This Car$1,046
Percentile3% of inventory is priced lower
Days on Lot0 days
Dealer Profile
Inventory214 vehicles
Avg Markup (All Models)-$1,832
Avg Markup (WRX)-$723
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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