Negotiation Guide
Opening Offer
$37,570
Fair Price
$39,070
Walk Away Above
$40,541
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$38,230
Est. Invoice$39,070
Holdback$840
MSRP (Sticker)$42,011
Asking Price$39,098
Markup-$2,913
Dealer Margin on This Car$868
Percentile1% of inventory is priced lower
Days on Lot0 days
Dealer Profile
Inventory286 vehicles
Avg Markup (All Models)-$2,431
Avg Markup (WRX)-$2,497
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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