Negotiation Guide
Opening Offer
$36,437
Fair Price
$37,937
Walk Away Above
$39,364
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$37,121
Est. Invoice$37,937
Holdback$816
MSRP (Sticker)$40,792
Asking Price$38,261
Markup-$2,531
Dealer Margin on This Car$1,140
Percentile7% of inventory is priced lower
Days on Lot0 days
Dealer Profile
Inventory75 vehicles
Avg Markup (All Models)-$2,867
Avg Markup (WRX)-$2,432
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
Cheaper WRX Limited Inventory
Putnam SubaruBurlingame, CA
-$6,915$37,4730d
Walker's Renton SubaruRenton, WA
-$5,437$41,9970d
Bertera Subaru of HartfordHartford, CT
-$3,336$38,3660d
Bertera Subaru of HartfordHartford, CT
-$3,286$37,7940d
Stuckey SubaruHollidaysburg, PA
-$3,190$37,9580d
Modesto SubaruModesto, CA
-$2,913$39,0980d
Subaru of Cherry HillCherry Hill, NJ
-$2,839$39,6420d
First Team Subaru NorfolkNorfolk, VA
-$2,822$39,9480d
Burlington SubaruBurlington, VT
-$2,821$39,9230d
Team Gillman Subaru NorthHouston, TX
-$2,813$39,5950d