Negotiation Guide
Opening Offer
$36,756
Fair Price
$38,256
Walk Away Above
$39,695
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$37,433
Est. Invoice$38,256
Holdback$823
MSRP (Sticker)$41,135
Asking Price$41,834
Markup+$699
Dealer Margin on This Car$4,401
Percentile88% of inventory is priced lower
Days on Lot0 days
Dealer Profile
Inventory297 vehicles
Avg Markup (All Models)-$229
Avg Markup (WRX)+$699
% Below MSRP39%
Avg Days to Sellnull days
Avg Sold Markup$0
Cheaper WRX Limited Inventory
Putnam SubaruBurlingame, CA
-$6,915$37,4730d
Walker's Renton SubaruRenton, WA
-$5,437$41,9970d
Bertera Subaru of HartfordHartford, CT
-$3,336$38,3660d
Bertera Subaru of HartfordHartford, CT
-$3,286$37,7940d
Stuckey SubaruHollidaysburg, PA
-$3,190$37,9580d
Modesto SubaruModesto, CA
-$2,913$39,0980d
Subaru of Cherry HillCherry Hill, NJ
-$2,839$39,6420d
First Team Subaru NorfolkNorfolk, VA
-$2,822$39,9480d
Burlington SubaruBurlington, VT
-$2,821$39,9230d
Team Gillman Subaru NorthHouston, TX
-$2,813$39,5950d