Negotiation Guide
Opening Offer
$37,242
Fair Price
$38,742
Walk Away Above
$40,200
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$37,909
Est. Invoice$38,742
Holdback$833
MSRP (Sticker)$41,658
Asking Price$39,066
Markup-$2,592
Dealer Margin on This Car$1,157
Percentile6% of inventory is priced lower
Days on Lot1 days
Dealer Profile
Inventory480 vehicles
Avg Markup (All Models)-$1,578
Avg Markup (WRX)-$541
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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