Negotiation Guide
Opening Offer
$37,289
Fair Price
$38,789
Walk Away Above
$40,249
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$37,955
Est. Invoice$38,789
Holdback$834
MSRP (Sticker)$41,709
Asking Price$39,900
Markup-$1,809
Dealer Margin on This Car$1,945
Percentile22% of inventory is priced lower
Days on Lot1 days
Dealer Profile
Inventory288 vehicles
Avg Markup (All Models)-$1,317
Avg Markup (WRX)-$471
% Below MSRP84%
Avg Days to Sellnull days
Avg Sold Markup$0
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