Negotiation Guide
Opening Offer
$37,586
Fair Price
$39,086
Walk Away Above
$40,557
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$38,245
Est. Invoice$39,086
Holdback$841
MSRP (Sticker)$42,028
Asking Price$39,938
Markup-$2,090
Dealer Margin on This Car$1,693
Percentile14% of inventory is priced lower
Days on Lot0 days
Dealer Profile
Inventory311 vehicles
Avg Markup (All Models)-$2,043
Avg Markup (WRX)-$1,231
% Below MSRP77%
Avg Days to Sellnull days
Avg Sold Markup$0
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