Negotiation Guide
Opening Offer
$36,970
Fair Price
$38,470
Walk Away Above
$39,918
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$37,643
Est. Invoice$38,470
Holdback$827
MSRP (Sticker)$41,366
Asking Price$41,366
Markup$0
Dealer Margin on This Car$3,723
Percentile60% of inventory is priced lower
Days on Lot1 days
Dealer Profile
Inventory83 vehicles
Avg Markup (All Models)-$786
Avg Markup (WRX)-$169
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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