Negotiation Guide
Opening Offer
$37,357
Fair Price
$38,857
Walk Away Above
$40,320
- • No recent sold data — targeting invoice price
Price Breakdown
Est. Dealer Cost$38,022
Est. Invoice$38,857
Holdback$836
MSRP (Sticker)$41,782
Asking Price$39,146
Markup-$2,636
Dealer Margin on This Car$1,124
Percentile5% of inventory is priced lower
Days on Lot0 days
Dealer Profile
Inventory336 vehicles
Avg Markup (All Models)-$2,170
Avg Markup (WRX)-$1,019
% Below MSRP100%
Avg Days to Sellnull days
Avg Sold Markup$0
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