Deal Sheet: 2026 Sequoia 1794 Edition 4WD

Gray-Daniels Toyota · Brandon, MS · VIN: 7SVAAABAXTX30B006

Negotiation Guide

Opening Offer

$88,376

Fair Price

$89,876

Walk Away Above

$90,041

• Recent buyers paid ~$330 below MSRP

Price Breakdown

Est. Dealer Cost$80,283

Est. Invoice$82,087

Holdback (est.)$1,804

MSRP (Sticker)$90,206

Asking Price$90,206

Markup$0

Est. Dealer Margin on This Car$9,923

Percentile61% of inventory is priced lower

Days on Lot5 days

What Others Paid (Last 30 Days)

Cars Sold759

Avg Markup-$330

Median Markup$0

Best Deal-$10,005

Worst Deal+$4,580

% Sold Below MSRP66%

Avg Days to Sell27 days

Dealer Profile

Inventory215 vehicles

Avg Markup (All Models)-$931

Avg Markup (Sequoia)-$299

% Below MSRP96%

Avg Days to Sell26 days

Avg Sold Markup-$1,073

Cheaper Sequoia 1794 Edition 4WD Inventory

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-$7,281$81,68853d

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Sansone ToyotaAvenel, NJ

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Maguire Toyota of Grand IslandGrand Island, NY

-$7,226$81,55813d

Sansone ToyotaAvenel, NJ

-$7,197$81,81711d

Sansone ToyotaAvenel, NJ

-$7,136$80,54299d

Sansone ToyotaAvenel, NJ

-$7,131$81,36314d

Sheehy Toyota of TimoniumCockeysville, MD

-$7,129$81,79120d

Ken Nelson ToyotaDixon, IL

-$7,124$79,76176d