Deal Sheet: 2026 Sequoia 1794 Edition 4WD

Ed Martin Toyota · Noblesville, IN · VIN: 7SVAAABAXTX100198

Negotiation Guide

Opening Offer

$86,009

Fair Price

$87,509

Walk Away Above

$87,674

• Recent buyers paid ~$330 below MSRP

Price Breakdown

Est. Dealer Cost$78,177

Est. Invoice$79,933

Holdback (est.)$1,757

MSRP (Sticker)$87,839

Asking Price$87,839

Markup$0

Est. Dealer Margin on This Car$9,662

Percentile61% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold759

Avg Markup-$330

Median Markup$0

Best Deal-$10,005

Worst Deal+$4,580

% Sold Below MSRP66%

Avg Days to Sell27 days

Dealer Profile

Inventory417 vehicles

Avg Markup (All Models)-$390

Avg Markup (Sequoia)-$255

% Below MSRP99%

Avg Days to Sell28 days

Avg Sold Markup-$563

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