Deal Sheet: 2026 Sequoia 1794 Edition 4WD

Johnson City Toyota · Johnson City, TN · VIN: 7SVAAABA7TX098619

Negotiation Guide

Opening Offer

$84,075

Fair Price

$85,575

Walk Away Above

$85,740

• Recent buyers paid ~$330 below MSRP

Price Breakdown

Est. Dealer Cost$76,455

Est. Invoice$78,174

Holdback (est.)$1,718

MSRP (Sticker)$85,905

Asking Price$85,905

Markup$0

Est. Dealer Margin on This Car$9,450

Percentile61% of inventory is priced lower

Days on Lot34 days

What Others Paid (Last 30 Days)

Cars Sold759

Avg Markup-$330

Median Markup$0

Best Deal-$10,005

Worst Deal+$4,580

% Sold Below MSRP66%

Avg Days to Sell27 days

Dealer Profile

Inventory305 vehicles

Avg Markup (All Models)-$2,096

Avg Markup (Sequoia)$0

% Below MSRP99%

Avg Days to Sell29 days

Avg Sold Markup-$1,721

Cheaper Sequoia 1794 Edition 4WD Inventory

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-$7,129$81,79120d

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-$7,124$79,76176d