Deal Sheet: 2026 Sequoia 1794 Edition 4WD

Parkersburg Toyota · Parkersburg, WV · VIN: 7SVAAABA4TX29D744

Negotiation Guide

Opening Offer

$86,950

Fair Price

$88,450

Walk Away Above

$88,615

• Recent buyers paid ~$330 below MSRP

Price Breakdown

Est. Dealer Cost$79,014

Est. Invoice$80,790

Holdback (est.)$1,776

MSRP (Sticker)$88,780

Asking Price$89,355

Markup+$575

Est. Dealer Margin on This Car$10,341

Percentile78% of inventory is priced lower

Days on Lot12 days

What Others Paid (Last 30 Days)

Cars Sold759

Avg Markup-$330

Median Markup$0

Best Deal-$10,005

Worst Deal+$4,580

% Sold Below MSRP66%

Avg Days to Sell27 days

Dealer Profile

Inventory116 vehicles

Avg Markup (All Models)+$575

Avg Markup (Sequoia)+$575

% Below MSRP0%

Avg Days to Sell25 days

Avg Sold Markup+$495

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