Deal Sheet: 2026 Sequoia 1794 Edition 4WD

Toyota of Fort Walton Beach · Ft Walton Beach, FL · VIN: 7SVAAABA4TX098707

Negotiation Guide

Opening Offer

$87,875

Fair Price

$89,375

Walk Away Above

$89,469

• Recent buyers paid ~$188 below MSRP

Price Breakdown

Est. Dealer Cost$79,711

Est. Invoice$81,502

Holdback (est.)$1,791

MSRP (Sticker)$89,563

Asking Price$89,563

Markup$0

Est. Dealer Margin on This Car$9,852

Percentile63% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold888

Avg Markup-$188

Median Markup$0

Best Deal-$10,005

Worst Deal+$6,979

% Sold Below MSRP65%

Avg Days to Sell27 days

Dealer Profile

Inventory254 vehicles

Avg Markup (All Models)-$1,398

Avg Markup (Sequoia)+$600

% Below MSRP93%

Avg Days to Sell23 days

Avg Sold Markup-$1,277

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