Deal Sheet: 2026 Sequoia 1794 Edition 4WD

Toyota of Santa Fe · Santa Fe, NM · VIN: 7SVAAABA1TX33E489

Negotiation Guide

Opening Offer

$86,266

Fair Price

$87,766

Walk Away Above

$87,933

• Recent buyers paid ~$334 below MSRP
• Price already dropped 1 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$78,409

Est. Invoice$80,171

Holdback (est.)$1,762

MSRP (Sticker)$88,100

Asking Price$88,479

Markup+$379

Est. Dealer Margin on This Car$10,070

Percentile73% of inventory is priced lower

Days on Lot15 days

What Others Paid (Last 30 Days)

Cars Sold734

Avg Markup-$334

Median Markup$0

Best Deal-$10,005

Worst Deal+$4,580

% Sold Below MSRP66%

Avg Days to Sell27 days

Dealer Profile

Inventory288 vehicles

Avg Markup (All Models)-$786

Avg Markup (Sequoia)+$22

% Below MSRP55%

Avg Days to Sell37 days

Avg Sold Markup-$703

Price History

Jul 17, 2026$88,858 → $88,479(-$379)

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