Deal Sheet: 2026 Sequoia 1794 Edition 4WD

Principle Toyota · Memphis, TN · VIN: 7SVAAABA1TX31G557

Negotiation Guide

Opening Offer

$87,692

Fair Price

$89,192

Walk Away Above

$89,359

• Recent buyers paid ~$334 below MSRP

Price Breakdown

Est. Dealer Cost$79,678

Est. Invoice$81,469

Holdback (est.)$1,791

MSRP (Sticker)$89,526

Asking Price$89,526

Markup$0

Est. Dealer Margin on This Car$9,848

Percentile61% of inventory is priced lower

Days on Lot16 days

What Others Paid (Last 30 Days)

Cars Sold734

Avg Markup-$334

Median Markup$0

Best Deal-$10,005

Worst Deal+$4,580

% Sold Below MSRP66%

Avg Days to Sell27 days

Dealer Profile

Inventory144 vehicles

Avg Markup (All Models)$0

Avg Markup (Sequoia)$0

% Below MSRP100%

Avg Days to Sell34 days

Avg Sold Markup$0

Cheaper Sequoia 1794 Edition 4WD Inventory

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-$7,131$81,36315d

Sheehy Toyota of TimoniumCockeysville, MD

-$7,129$81,79121d

Ken Nelson ToyotaDixon, IL

-$7,124$79,76177d