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Deal Sheet: 2026 Sequoia Limited RWD
Landers Toyota · Little Rock, AR · VIN: 7SVAAAAA1TX005112
Negotiation Guide
Opening Offer
$74,933
Fair Price
$76,433
Walk Away Above
$77,353
- • Recent buyers paid ~$275 below MSRP
- • Sitting 79 days (avg 22) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$69,663
Est. Invoice$71,228
Holdback (est.)$1,565
MSRP (Sticker)$78,273
Dealer Add-Ons (DIA)+$599
Asking Price$79,001
Markup+$728
Markup includes $599 in dealer add-ons (DIA) above the factory sticker — typically negotiable. Learn what these are →
Est. Dealer Margin on This Car$9,338
Percentile92% of inventory is priced lower
Days on Lot79 days
What Others Paid (Last 30 Days)
Cars Sold148
Avg Markup-$275
Median Markup$0
Best Deal-$6,169
Worst Deal+$5,347
% Sold Below MSRP66%
Avg Days to Sell22 days
Dealer Profile
Inventory510 vehicles
Avg Markup (All Models)-$731
Avg Markup (Sequoia)+$629
% Below MSRP45%
Avg Days to Sell25 days
Avg Sold Markup-$547
Price History
May 14, 2026$72,949 → $76,872(+$3,923)
May 24, 2026$76,872 → $73,328(-$3,544)
Jun 4, 2026$73,328 → $79,001(+$5,673)
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