This Is Already a Great Deal
Opening Offer
$37,896
Asking Price
$39,068
Max Price
$39,068
- • Recent buyers paid ~$861 below MSRP
- • Asking price is already $261 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,171
Est. Invoice$37,377
Holdback (est.)$1,206
MSRP (Sticker)$40,190
Asking Price$39,068
Markup-$1,122
Est. Dealer Margin on This Car$2,897
Percentile9% of inventory is priced lower
Days on Lot36 days
What Others Paid (Last 30 Days)
Cars Sold2552
Avg Markup-$861
Median Markup-$873
Best Deal-$1,531
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell34 days
Dealer Profile
Inventory685 vehicles
Avg Markup (All Models)-$1,150
Avg Markup (Sorento)-$1,126
% Below MSRP62%
Avg Days to Sell34 days
Avg Sold Markup-$1,208
Cheaper Sorento S Inventory
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-$1,673$39,71751d
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-$1,620$39,46051d
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-$1,620$38,56551d
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-$1,604$40,8759d