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Deal Sheet: 2026 Sorento S
Step One Kia Fort Walton Beach · Ft. Walton Beach, FL · VIN: 5XYRLDJC7TG429777
This Is Already a Great Deal
Opening Offer
$37,006
Asking Price
$38,151
Max Price
$38,151
- • Recent buyers paid ~$863 below MSRP
- • Sitting 48 days (avg 31) — extra leverage
- • Asking price is already $179 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,469
Est. Invoice$36,651
Holdback (est.)$1,182
MSRP (Sticker)$39,410
Asking Price$38,151
Markup-$1,259
Est. Dealer Margin on This Car$2,682
Percentile3% of inventory is priced lower
Days on Lot48 days
What Others Paid (Last 30 Days)
Cars Sold2165
Avg Markup-$863
Median Markup-$876
Best Deal-$1,520
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell31 days
Dealer Profile
Inventory479 vehicles
Avg Markup (All Models)-$1,152
Avg Markup (Sorento)-$1,177
% Below MSRP52%
Avg Days to Sell33 days
Avg Sold Markup-$1,202
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