This Is Already a Great Deal
Opening Offer
$37,062
Asking Price
$38,208
Max Price
$38,208
- • Recent buyers paid ~$861 below MSRP
- • Asking price is already $141 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,289
Est. Invoice$36,465
Holdback (est.)$1,176
MSRP (Sticker)$39,210
Asking Price$38,208
Markup-$1,002
Est. Dealer Margin on This Car$2,919
Percentile33% of inventory is priced lower
Days on Lot51 days
What Others Paid (Last 30 Days)
Cars Sold2552
Avg Markup-$861
Median Markup-$873
Best Deal-$1,531
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell34 days
Dealer Profile
Inventory139 vehicles
Avg Markup (All Models)-$1,302
Avg Markup (Sorento)-$1,358
% Below MSRP100%
Avg Days to Sell25 days
Avg Sold Markup-$1,306
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