This Is Already a Great Deal
Opening Offer
$38,854
Asking Price
$40,056
Max Price
$40,056
- • Recent buyers paid ~$863 below MSRP
- • Asking price is already $271 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$37,071
Est. Invoice$38,307
Holdback (est.)$1,236
MSRP (Sticker)$41,190
Asking Price$40,056
Markup-$1,134
Est. Dealer Margin on This Car$2,985
Percentile9% of inventory is priced lower
Days on Lot28 days
What Others Paid (Last 30 Days)
Cars Sold2485
Avg Markup-$863
Median Markup-$877
Best Deal-$1,531
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell33 days
Dealer Profile
Inventory406 vehicles
Avg Markup (All Models)-$1,178
Avg Markup (Sorento)-$1,261
% Below MSRP15%
Avg Days to Sell37 days
Avg Sold Markup-$1,199
Cheaper Sorento S Inventory
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-$1,734$39,16049d
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-$1,734$39,16049d
Fort Wayne KiaFort Wayne, IN
-$1,679$40,46019d
Kia of San AngeloSan Angelo, TX
-$1,676$41,37449d
Kia of San AngeloSan Angelo, TX
-$1,676$41,37449d
Jenkins Kia of GainesvilleGainesville, FL
-$1,673$39,71749d
Kia of MeridianMeridian, MS
-$1,620$39,46049d
Kia of Myrtle BeachMyrtle Beach, SC
-$1,620$38,56549d
Edwards KiaCouncil Bluffs, IA
-$1,604$40,8757d