This Is Already a Great Deal
Opening Offer
$37,040
Asking Price
$38,186
Max Price
$38,186
- • Recent buyers paid ~$863 below MSRP
- • Asking price is already $346 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,456
Est. Invoice$36,637
Holdback (est.)$1,182
MSRP (Sticker)$39,395
Asking Price$38,186
Markup-$1,209
Est. Dealer Margin on This Car$2,731
Percentile5% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold2485
Avg Markup-$863
Median Markup-$877
Best Deal-$1,531
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell33 days
Dealer Profile
Inventory79 vehicles
Avg Markup (All Models)-$1,217
Avg Markup (Sorento)-$1,421
% Below MSRP100%
Avg Days to Sell24 days
Avg Sold Markup-$1,220
Cheaper Sorento S Inventory
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-$1,620$39,46049d
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-$1,620$38,56549d
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-$1,604$40,8757d