This Is Already a Great Deal
Opening Offer
$37,169
Asking Price
$38,319
Max Price
$38,319
- • Recent buyers paid ~$863 below MSRP
- • Asking price is already $373 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,600
Est. Invoice$36,786
Holdback (est.)$1,187
MSRP (Sticker)$39,555
Asking Price$38,319
Markup-$1,236
Est. Dealer Margin on This Car$2,720
Percentile4% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold2485
Avg Markup-$863
Median Markup-$877
Best Deal-$1,531
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell33 days
Dealer Profile
Inventory250 vehicles
Avg Markup (All Models)-$1,003
Avg Markup (Sorento)-$1,103
% Below MSRP100%
Avg Days to Sell21 days
Avg Sold Markup-$990
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