This Is Already a Great Deal
Opening Offer
$36,428
Asking Price
$37,555
Max Price
$37,555
- • Recent buyers paid ~$861 below MSRP
- • Asking price is already $374 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,911
Est. Invoice$36,075
Holdback (est.)$1,164
MSRP (Sticker)$38,790
Asking Price$37,555
Markup-$1,235
Est. Dealer Margin on This Car$2,644
Percentile4% of inventory is priced lower
Days on Lot51 days
What Others Paid (Last 30 Days)
Cars Sold2552
Avg Markup-$861
Median Markup-$873
Best Deal-$1,531
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell34 days
Dealer Profile
Inventory212 vehicles
Avg Markup (All Models)-$1,145
Avg Markup (Sorento)-$1,327
% Below MSRP100%
Avg Days to Sell26 days
Avg Sold Markup-$1,234
Cheaper Sorento S Inventory
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-$1,620$39,46051d
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-$1,604$40,8759d