This Is Already a Great Deal
Opening Offer
$36,702
Asking Price
$37,837
Max Price
$37,837
- • Recent buyers paid ~$863 below MSRP
- • Sitting 47 days (avg 30) — extra leverage
- • Asking price is already $208 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$35,217
Est. Invoice$36,391
Holdback (est.)$1,174
MSRP (Sticker)$39,130
Asking Price$37,837
Markup-$1,293
Est. Dealer Margin on This Car$2,620
Percentile2% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold2449
Avg Markup-$863
Median Markup-$867
Best Deal-$1,520
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell30 days
Dealer Profile
Inventory255 vehicles
Avg Markup (All Models)-$1,134
Avg Markup (Sorento)-$1,262
% Below MSRP64%
Avg Days to Sell30 days
Avg Sold Markup-$1,248
Cheaper Sorento S Inventory
Classic KiaTexarkana, TX
-$1,787$39,69747d
Kia of Myrtle BeachMyrtle Beach, SC
-$1,734$39,16047d
Kia of Myrtle BeachMyrtle Beach, SC
-$1,734$39,16047d
Fort Wayne KiaFort Wayne, IN
-$1,679$40,46017d
Kia of San AngeloSan Angelo, TX
-$1,676$41,37447d
Kia of San AngeloSan Angelo, TX
-$1,676$41,37447d
Jenkins Kia of GainesvilleGainesville, FL
-$1,673$39,71747d
Kia of MeridianMeridian, MS
-$1,620$39,46047d
Kia of Myrtle BeachMyrtle Beach, SC
-$1,620$38,56547d
Edwards KiaCouncil Bluffs, IA
-$1,604$40,8755d