This Is Already a Great Deal
Opening Offer
$35,917
Asking Price
$37,028
Max Price
$37,028
- • Recent buyers paid ~$861 below MSRP
- • Asking price is already $191 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$34,272
Est. Invoice$35,414
Holdback (est.)$1,142
MSRP (Sticker)$38,080
Asking Price$37,028
Markup-$1,052
Est. Dealer Margin on This Car$2,756
Percentile19% of inventory is priced lower
Days on Lot51 days
What Others Paid (Last 30 Days)
Cars Sold2552
Avg Markup-$861
Median Markup-$873
Best Deal-$1,531
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell34 days
Dealer Profile
Inventory685 vehicles
Avg Markup (All Models)-$1,150
Avg Markup (Sorento)-$1,126
% Below MSRP62%
Avg Days to Sell34 days
Avg Sold Markup-$1,208
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