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Deal Sheet: 2026 Sorento S

Gossett Kia South · Memphis, TN · VIN: 5XYRL4JC6TG437997

This Is Already a Great Deal

Opening Offer
$36,678
Asking Price
$37,812
Max Price
$37,812
  • Recent buyers paid ~$863 below MSRP
  • Sitting 48 days (avg 31) — extra leverage
  • Asking price is already $210 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$35,190
Est. Invoice$36,363
Holdback (est.)$1,173
MSRP (Sticker)$39,100
Asking Price$37,812
Markup-$1,288
Est. Dealer Margin on This Car$2,622
Percentile2% of inventory is priced lower
Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold2165
Avg Markup-$863
Median Markup-$876
Best Deal-$1,520
Worst Deal-$364
% Sold Below MSRP100%
Avg Days to Sell31 days

Dealer Profile

Inventory309 vehicles
Avg Markup (All Models)-$965
Avg Markup (Sorento)-$1,258
% Below MSRP100%
Avg Days to Sell20 days
Avg Sold Markup-$947