Deal Sheet: 2026 Sorento X-Pro SX Prestige AWD

Jeff Wyler Fairfield Kia · Fairfield, OH · VIN: 5XYRKDJF5TG429337

Negotiation Guide

Opening Offer

$46,462

Fair Price

$47,962

Walk Away Above

$48,764

• Recent buyers paid ~$1,603 below MSRP

Price Breakdown

Est. Dealer Cost$44,609

Est. Invoice$46,095

Holdback (est.)$1,487

MSRP (Sticker)$49,565

Asking Price$48,182

Markup-$1,383

Est. Dealer Margin on This Car$3,574

Percentile69% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold55

Avg Markup-$1,603

Median Markup-$1,528

Best Deal-$2,032

Worst Deal-$1,050

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory492 vehicles

Avg Markup (All Models)-$653

Avg Markup (Sorento)-$758

% Below MSRP64%

Avg Days to Sell29 days

Avg Sold Markup-$760

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