Deal Sheet: 2026 Sorento X-Line SX AWD

Fowler Kia of Longmont · Longmont, CO · VIN: 5XYRKDJF1TG437998

Negotiation Guide

Opening Offer

$42,954

Fair Price

$44,454

Walk Away Above

$45,174

• Recent buyers paid ~$1,441 below MSRP

Price Breakdown

Est. Dealer Cost$41,306

Est. Invoice$42,682

Holdback (est.)$1,377

MSRP (Sticker)$45,895

Asking Price$44,520

Markup-$1,375

Est. Dealer Margin on This Car$3,215

Percentile47% of inventory is priced lower

Days on Lot51 days

What Others Paid (Last 30 Days)

Cars Sold446

Avg Markup-$1,441

Median Markup-$1,581

Best Deal-$2,205

Worst Deal-$903

% Sold Below MSRP100%

Avg Days to Sell36 days

Dealer Profile

Inventory350 vehicles

Avg Markup (All Models)-$929

Avg Markup (Sorento)-$952

% Below MSRP100%

Avg Days to Sell25 days

Avg Sold Markup-$1,025

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