Deal Sheet: 2026 Sorento SX

Safford Kia of Fredericksburg · Fredericksburg, VA · VIN: 5XYRK4JF5TG434165

Negotiation Guide

Opening Offer

$40,928

Fair Price

$42,428

Walk Away Above

$43,114

• Recent buyers paid ~$1,372 below MSRP

Price Breakdown

Est. Dealer Cost$39,420

Est. Invoice$40,734

Holdback (est.)$1,314

MSRP (Sticker)$43,800

Asking Price$42,479

Markup-$1,321

Est. Dealer Margin on This Car$3,059

Percentile52% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold208

Avg Markup-$1,372

Median Markup-$1,514

Best Deal-$2,187

Worst Deal-$866

% Sold Below MSRP100%

Avg Days to Sell33 days

Dealer Profile

Inventory516 vehicles

Avg Markup (All Models)-$862

Avg Markup (Sorento)-$914

% Below MSRP44%

Avg Days to Sell30 days

Avg Sold Markup-$868

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