This Is Already a Great Deal
Opening Offer
$39,502
Asking Price
$40,724
Max Price
$40,724
- • Recent buyers paid ~$964 below MSRP
- • Asking price is already $307 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$37,796
Est. Invoice$39,055
Holdback (est.)$1,260
MSRP (Sticker)$41,995
Asking Price$40,724
Markup-$1,271
Est. Dealer Margin on This Car$2,929
Percentile13% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold724
Avg Markup-$964
Median Markup-$906
Best Deal-$1,713
Worst Deal-$426
% Sold Below MSRP100%
Avg Days to Sell35 days
Dealer Profile
Inventory259 vehicles
Avg Markup (All Models)-$1,036
Avg Markup (Sorento)-$1,228
% Below MSRP92%
Avg Days to Sell24 days
Avg Sold Markup-$1,067
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-$1,682$42,57849d