Deal Sheet: 2026 Sorento EX

Kia North Danvers · Danvers, MA · VIN: 5XYRHDJF3TG422160

Negotiation Guide

Opening Offer

$39,200

Fair Price

$40,700

Walk Away Above

$41,182

• Recent buyers paid ~$965 below MSRP

Price Breakdown

Est. Dealer Cost$37,499

Est. Invoice$38,748

Holdback (est.)$1,250

MSRP (Sticker)$41,665

Asking Price$40,792

Markup-$873

Est. Dealer Margin on This Car$3,294

Percentile53% of inventory is priced lower

Days on Lot51 days

What Others Paid (Last 30 Days)

Cars Sold724

Avg Markup-$965

Median Markup-$905

Best Deal-$1,713

Worst Deal-$426

% Sold Below MSRP100%

Avg Days to Sell37 days

Dealer Profile

Inventory298 vehicles

Avg Markup (All Models)-$928

Avg Markup (Sorento)-$731

% Below MSRP41%

Avg Days to Sell28 days

Avg Sold Markup-$885

Cheaper Sorento EX Inventory

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-$1,770$43,01051d

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-$1,732$43,10351d

Lou Sobh Kia of BrunswickBrunswick, GA

-$1,682$42,57851d