This Is Already a Great Deal
Opening Offer
$41,664
Asking Price
$42,953
Max Price
$42,953
- • Recent buyers paid ~$967 below MSRP
- • Sitting 47 days (avg 31) — extra leverage
- • Asking price is already $241 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$39,951
Est. Invoice$41,283
Holdback (est.)$1,332
MSRP (Sticker)$44,390
Asking Price$42,953
Markup-$1,437
Est. Dealer Margin on This Car$3,002
Percentile3% of inventory is priced lower
Days on Lot47 days
What Others Paid (Last 30 Days)
Cars Sold711
Avg Markup-$967
Median Markup-$908
Best Deal-$1,713
Worst Deal-$426
% Sold Below MSRP100%
Avg Days to Sell31 days
Dealer Profile
Inventory190 vehicles
Avg Markup (All Models)-$1,163
Avg Markup (Sorento)-$1,286
% Below MSRP100%
Avg Days to Sell20 days
Avg Sold Markup-$1,236
Cheaper Sorento EX Inventory
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Lou Sobh Kia of BrunswickBrunswick, GA
-$1,682$42,57847d