Deal Sheet: 2027 Telluride Hybrid X-Line SX Prestige

Billion Kia of Iowa City · Iowa City, IA · VIN: 5XYPLESAXVG021819

Negotiation Guide

Opening Offer

$56,545

Fair Price

$58,045

Walk Away Above

$59,220

• Recent buyers paid ~$1,746 below MSRP
• Sitting 50 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$54,356

Est. Invoice$56,167

Holdback (est.)$1,812

MSRP (Sticker)$60,395

Asking Price$58,245

Markup-$2,150

Est. Dealer Margin on This Car$3,890

Percentile14% of inventory is priced lower

Days on Lot50 days

What Others Paid (Last 30 Days)

Cars Sold2158

Avg Markup-$1,746

Median Markup-$1,588

Best Deal-$2,477

Worst Deal-$1,178

% Sold Below MSRP100%

Avg Days to Sell25 days

Dealer Profile

Inventory259 vehicles

Avg Markup (All Models)-$1,198

Avg Markup (Telluride Hybrid)-$2,028

% Below MSRP54%

Avg Days to Sell31 days

Avg Sold Markup-$1,251

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