Deal Sheet: 2027 Telluride S

Russ Darrow Madison Kia · Madison, WI · VIN: 5XYPEES14VG021227

Negotiation Guide

Opening Offer

$43,577

Fair Price

$45,077

Walk Away Above

$45,729

• Recent buyers paid ~$859 below MSRP
• Sitting 45 days (avg 23) — extra leverage

Price Breakdown

Est. Dealer Cost$41,742

Est. Invoice$43,133

Holdback (est.)$1,391

MSRP (Sticker)$46,380

Asking Price$45,198

Markup-$1,182

Est. Dealer Margin on This Car$3,456

Percentile17% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold1189

Avg Markup-$859

Median Markup-$742

Best Deal-$1,606

Worst Deal-$434

% Sold Below MSRP100%

Avg Days to Sell23 days

Dealer Profile

Inventory340 vehicles

Avg Markup (All Models)-$1,309

Avg Markup (Telluride)-$1,478

% Below MSRP39%

Avg Days to Sell33 days

Avg Sold Markup-$1,341

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