Deal Sheet: 2026 Sportage X-Pro Prestige

Williamsburg Kia · Williamsburg, VA · VIN: 5XYK7CDFXTG420786

Negotiation Guide

Opening Offer

$39,021

Fair Price

$40,521

Walk Away Above

$41,210

• Recent buyers paid ~$1,379 below MSRP

Price Breakdown

Est. Dealer Cost$37,710

Est. Invoice$38,967

Holdback (est.)$1,257

MSRP (Sticker)$41,900

Asking Price$40,781

Markup-$1,119

Est. Dealer Margin on This Car$3,071

Percentile74% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold96

Avg Markup-$1,379

Median Markup-$1,271

Best Deal-$1,913

Worst Deal-$854

% Sold Below MSRP100%

Avg Days to Sell34 days

Dealer Profile

Inventory343 vehicles

Avg Markup (All Models)-$904

Avg Markup (Sportage)-$714

% Below MSRP30%

Avg Days to Sell34 days

Avg Sold Markup-$908

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