Deal Sheet: 2026 Sportage X-Pro Prestige

McGovern Kia of Norwood · Norwood, MA · VIN: 5XYK7CDF9TG426501

Negotiation Guide

Opening Offer

$38,532

Fair Price

$40,032

Walk Away Above

$40,709

• Recent buyers paid ~$1,353 below MSRP

Price Breakdown

Est. Dealer Cost$37,247

Est. Invoice$38,488

Holdback (est.)$1,242

MSRP (Sticker)$41,385

Asking Price$40,349

Markup-$1,036

Est. Dealer Margin on This Car$3,103

Percentile93% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold114

Avg Markup-$1,353

Median Markup-$1,269

Best Deal-$1,913

Worst Deal-$854

% Sold Below MSRP100%

Avg Days to Sell37 days

Dealer Profile

Inventory398 vehicles

Avg Markup (All Models)-$895

Avg Markup (Sportage)-$725

% Below MSRP50%

Avg Days to Sell28 days

Avg Sold Markup-$917

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