Deal Sheet: 2026 Sportage X-Pro Prestige

Jim Shorkey Kia of Gainesville · Gainesville, GA · VIN: 5XYK7CDF4TG396212

Negotiation Guide

Opening Offer

$39,119

Fair Price

$40,619

Walk Away Above

$41,305

• Recent buyers paid ~$1,371 below MSRP

Price Breakdown

Est. Dealer Cost$37,791

Est. Invoice$39,051

Holdback (est.)$1,260

MSRP (Sticker)$41,990

Asking Price$40,890

Markup-$1,100

Est. Dealer Margin on This Car$3,099

Percentile77% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold110

Avg Markup-$1,371

Median Markup-$1,271

Best Deal-$1,913

Worst Deal-$854

% Sold Below MSRP100%

Avg Days to Sell36 days

Dealer Profile

Inventory236 vehicles

Avg Markup (All Models)-$665

Avg Markup (Sportage)-$518

% Below MSRP100%

Avg Days to Sell27 days

Avg Sold Markup-$700

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